Last updated: [date of publication]
1. About these terms
These terms are an agreement between you and [Company legal name], a company registered in [country] with its address at [registered address] ("Adpilotic", "we", "us"). They apply when you visit our website or use the Adpilotic app (together, the "service").
By creating an account or using the service you agree to these terms and to our Privacy Policy. If you use Adpilotic for a business, you confirm you are allowed to accept these terms for that business, and "you" includes the business.
2. Your account
- You must be at least 18 years old and give accurate information when you sign up.
- Keep your password safe. You are responsible for what happens in your account, including actions by team members you invite.
- Tell us straight away at hello@adpilotic.com if you think someone has used your account without permission.
- The free trial is available once per person and per business.
3. What Adpilotic does
Adpilotic helps you plan, create, launch, measure and improve advertising on platforms such as Meta (Facebook and Instagram), Google and TikTok, and follow up leads, including on WhatsApp. It uses artificial intelligence (AI) to make suggestions, write content and, if you allow it, make changes within limits you set.
We improve the service over time, so features may change. Some features depend on your plan, on what you connect, and on each platform's rules for your account. Features marked as preview or beta may be less reliable.
4. Your ad accounts and ad spend
- You connect your own advertising accounts using each platform's official sign-in. You can disconnect them at any time. We never ask for your platform passwords.
- Your ad budget is paid by you to Meta, Google, TikTok or another platform under that platform's own terms. It is separate from your Adpilotic subscription and AI credits, and we are not a party to your agreement with the platform.
- The platforms decide whether an ad is approved, where it runs and what it costs. We can't guarantee approval, delivery or results.
- You are responsible for the budgets, schedules and campaigns you approve, and for any spend they cause.
5. AI content and automated actions
AI can make mistakes. Suggestions, ad text, images, videos, lead scores and analyses may be wrong or incomplete. Please review them before you publish or rely on them. You are responsible for content you approve.
Adpilotic only makes changes to your campaigns (for example pausing an ad or moving budget) when you approve them or when you have switched on automation within limits you set, such as spending caps and the largest change allowed. You can turn automation off at any time with the emergency stop. We keep a record of automated actions.
6. Using Adpilotic responsibly
When you use Adpilotic you agree to:
- Follow the law and the advertising policies of each platform you use, including rules on advertising standards and consumer protection.
- Make only claims about your business that are true, and not advertise prohibited products or services.
- Contact leads only where you have a lawful basis, such as their consent, and respect requests to stop. Send WhatsApp messages only in line with WhatsApp's Business and Commerce policies.
- Not misuse the service: no attempts to break, overload, copy or reverse engineer it, get around limits or credits, or resell it without our written agreement.
We may remove content or limit features that break these rules or put people, platforms or the service at risk.
7. Your data and your customers’ data
You own the content and data you bring to Adpilotic. You allow us to use it only to provide, secure and support the service for you, as explained in our Privacy Policy.
When Adpilotic handles personal information about your leads and customers (for example form answers and WhatsApp conversations), you decide why and how it is used, and we process it on your instructions. Our data processing terms are at [link to data processing agreement]. You are responsible for telling your leads how their information is used and for having the permissions you need.
8. Subscriptions, trials and AI credits
Plans and payments
- Plans are billed in advance, monthly or yearly, in the currency shown for your country. Taxes are shown before you pay.
- Subscriptions renew automatically until you cancel. You can cancel at any time; your plan stays active until the end of the period you paid for.
- If a payment fails, we will let you know and may limit paid features until it is fixed.
- We may change prices. Changes apply to new subscriptions, or at your next renewal after notice, as stated for your plan. They never change a period you have already paid for.
- Refunds: [describe your refund policy, for example no refunds for partial periods except where the law requires].
Free trial
The trial includes every feature and a set number of trial AI credits, with limits on some actions so you can try everything. Trial credits expire when the trial ends. No card is needed to start a trial.
AI credits
- AI credits pay for AI actions inside Adpilotic. Each action shows its cost before it runs.
- Credits are not money, have no cash value, can't be transferred and are not refundable, except where the law requires.
- Monthly plan credits reset at the start of each billing period and do not roll over.
- Purchased credits are valid for 12 months from purchase and are used after monthly credits.
- If an AI task fails because of an error on our side or our provider's side, we return its credits automatically.
- Running out of credits pauses AI features. It does not stop campaigns that are already running on an ad platform.
9. Other companies’ services
Adpilotic works with services run by other companies, including Meta, Google, TikTok, WhatsApp providers, Paystack and Stripe. Their own terms apply to your use of them. We use their official tools, but we are not responsible for their decisions, outages or changes. If a platform changes or withdraws access, some Adpilotic features may change or stop working.
10. Intellectual property
Adpilotic's software, design and brand belong to us or our licensors. You get a limited, non-exclusive right to use the service while your account is active. You keep the rights to your content and to the outputs created for you, subject to the rights of others in anything you supply. If you send us feedback, we may use it without owing you anything.
11. Suspension and closing your account
You can close your account at any time. We may suspend or close an account that breaks these terms, does not pay, or puts others at risk. Where we can, we will tell you first and give you a chance to fix the problem.
After an account closes, you can ask us for a copy of your data for [number] days. We then delete it as described in our Privacy Policy, except records we must keep by law.
12. Disclaimers and limits on liability
We work hard to keep Adpilotic reliable and secure, but the service is provided "as is". To the extent the law allows, we make no promises about advertising results, sales, lead quality, platform approval or uninterrupted availability.
To the extent the law allows, we are not liable for indirect or consequential losses, lost profits or lost data, and our total liability for any claim is limited to the amount you paid us in the 12 months before the claim. Nothing in these terms limits liability that can't be limited by law.
You agree to cover our reasonable losses from claims caused by your ads, your content, or your breach of these terms or the law.
13. Changes to these terms
We may update these terms. If a change matters, we will tell you by email or in the app before it takes effect. If you keep using Adpilotic after that, the new terms apply. If you don't agree, you can cancel before they take effect.
14. Governing law and disputes
These terms are governed by the laws of [country or state]. If there is a dispute, please contact us first so we can try to sort it out. Otherwise, the courts of [city and country] will decide it, unless the law where you live gives you the right to go to your local courts.
15. Contact us
Questions about these terms? Email hello@adpilotic.com or write to [Company legal name], [registered address].